Aug 13, 2019
We discuss persuasion and influence in legal marketing &
advertising, and The LAWsome Book Club digs into Dr. Robert
Cialdini's, "Pre-Suasion: A Revolutionary Way to Influence &
Persuade" to discover the
process of arranging for recipients to be receptive to a message
before they encounter it.
BOOK - https://www.influenceatwork.com/
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